Shohoz – the largest online destination in the country with the highest number of services – has launched their new brand tagline ‘Shohoz, Shobar Jonno’ which translates to ‘Shohoz For All’ with an aim to make people’s lives easier by taking care of their daily needs.
This is the first refresh of Shohoz since its inception, representing an attempt to elevate the role of the company beyond a startup to a vision for the inclusiveness where everyone deserves a truly easy life regardless of age, gender, social status, religion or culture. The move is underpinned by the brand’s ‘SuperApp’ strategy to enhance the user experience.
‘As the quality of life around the globe and in Bangladesh is improving, the demand for a more convenient lifestyle will continue to rise. While we are envisioning a brighter future for our generation and the next, it is no surprise that our collective list of wishes will also keep on growing. To fulfill these demands, fast-paced innovation – accessible for all – is essential and this is where Shohoz is positioning itself to make the biggest impact,’ said Maliha Quadir, Founder and Managing Director, Shohoz.
Shohoz believes that technology is the key to solving all kinds of everyday problems. Addressing consumer needs remain at the heart of the evolution of technology at Shohoz. Access to technology is a basic right in the 21st century and Shohoz is working relentlessly to democratize tech-driven services for Bangladeshis. In its efforts of making lives easier, Shohoz has incorporated various services under one platform, becoming a true super-app. Shohoz wants to be the first choice for everyday solutions by making their services intuitive, inclusive and user-friendly.
Maliha added, ‘At Shohoz, we believe in sustainable growth and in making a mark on society. We intend to be the one-stop solution for our users, so they can focus on fulfilling their own ambitions and dreams. Shohoz wants every single Bangladeshi to live up to their full potential, while the ‘SuperApp’ takes care of their everyday necessities hence, we refreshed ourselves with the new tagline ‘Shohoz, Shobar Jonno’.’
Shohoz started its journey as a pioneer in digitizing online ticket sales, in 2014. Currently, Shohoz is providing the highest number of on-demand services, across multiple verticals: Users can get bus tickets, launch tickets, sports tickets, and movie tickets, hail a ride and get food delivered – all in just a few taps. At the same time, Shohoz is creating thousands of micro-entrepreneurs, enabling them with employment that brings along the freedom of choice. The riders on Shohoz are freelancers and part-timers – giving them the empowerment and financial freedom. These services have also opened a brilliant window of opportunity for the youth, making them micro-entrepreneurs.