Asia’s Digital Businesses Getting a Data Driven Edge from Rapidly Adopting Oracle Autonomous Database

A growing number of Asia Pacific’s business are turning to  Oracle Autonomous
Database – the industry’s first self-driving, self-securing, self-repairing database—as they seek to gain
deeper data driven insight, faster than ever before.
In particular, in the last quarter, it has been embraced by companies at the forefront of driving digital
transformation in areas such as electronic payments by organisations including VeriTrans in Japan and
AsiaPay in Hong Kong, TV-commerce by the likes of SK Stoa in Korea, in electronic contracts being
leveraged by FaDaDA in China, and digital change consultancies like Zhongkai Wisdom Government
Software, in China and Huron Consulting in India.
Chris Chelliah, Group Vice President and Chief Architect, Technology and Cloud Platform, Oracle Asia
Pacific, said: “The answer is in the data! We continue to see rapid adoption of Oracle Autonomous
Database as businesses of all sizes and across all industries recognise the power of data and the
autonomous database. Many are at the cutting edge of the digital economy and are actively addressing
critical areas such as e-payments, electronic signatures and delivering more personalized services for our
customer's customer. This last quarter alone we saw 5000 new companies trialling it globally and many
of the brands we added have never used the Oracle database before. And with our new cloud
interoperability partnership with Microsoft plus our Generation 2 cloud infrastructure data centers now
starting to come online in Tokyo, Seoul, Mumbai and Sydney, we expect these numbers to grow."
To support the strong interest in the autonomous database Oracle is also boosting its Sales operations in
this area as it seeks to help customers get the most out of its ground-breaking machine learning and
automation capabilities.
Driving customer success
Mr. Kohei Akao, Director, Executive Officer and CTO of VeriTrans, Inc., said, “VeriTrans has driven e-
commerce in Japan by providing safe and secure payment infrastructure. We are providing multi
payment solutions using point-of-sale (POS) systems to supporting the expansion of payment methods
in brick-and-mortar stores (face-to-face stores) and omni-channel operations. We wanted to introduce a
monitoring system for point-of-sale (POS) systems enabling our users to provide safer and more
convenient payment process for their end users. Oracle Autonomous Transaction Processing has helped
us do this with its autonomous capabilities and guaranteed performance, availability, and security, and
can be operated with less man-hours than alternative solutions we investigated. It is very attractive for
us that we can focus on our core business to bring better and competitive services.”
Liang Zhicong, senior IT manager at AsiaPay, headquartered in Hong Kong said, “The fierce competition
in the payment market means that we need to continually explore new ways to support the increasingly
diverse payment methods, channels and experiences. To do this we need to deeply analyze the data and

truly understand the current changes. This is crucial. Only in this way can we continue to provide safe
and reliable payment solutions that help retailers keep up with the times and help us develop our own
global markets. Oracle Autonomos Database has been key to helping us do this. The platform has freed
our IT team free itself from the cumbersome data management tasks (such as database patching,
tuning, indexing, etc.); and given us new insight on how we can provide customers with additional data
and new consulting services and insights so that they can also better understand their markets and
make better business decisions. It’s been a win win all around.”
Deok Won Jin, Planning & Deliberation team Manager, SK Stoa, a Korean TV-commerce company said,
“As the on/offline retail environment becomes ever more complex, it is paramount that we can get
insights based on accurate data analysis to ensure business success. This is what the deployment of
Oracle Autonomous Database provides for us.”